The Top Business Ventures of Kim Kardashian
With global fame and worldwide notoriety, if you were to ask anyone in the modern world what Kim Kardashian is famous for, you may find yourself getting a different answer each and every time!
From reality tv stardom to achieving a global empire that you could hold up against any other business portfolio across the world, Kim has always had one eye on celebrity life and another on what the next successful business venture may be.
In fact, despite the recent press adulation for her business acumen, Kim has been creating businesses for over a decade now. Here are the most successful and significant ones to remind you of just how strong Kim Kardashian’s entrepreneurial spirit is!
SKIMS
Ah, SKIMS – Kim Kardashian’s clothing brand that aimed to provide comfort and support for all body types – what a journey this business has had over the last few years! SKIMS is readily bought across the world now, and has already cemented itself as one of the most popular shapewear brands on the planet, with a worth now in the multi-billions!
On top of the stylish, alluring, and chic options available, SKIMS also provides women with smooth and contoured underwear and pajamas too.
KKW Beauty
Having clearly learned some lessons from her first beauty brand, 2017’s KKW Beauty launch led to fast success and widespread acclaim from fans and industry experts alike.
By combining trends with strong formulas and pigments, this business found itself achieving huge results in no time at all. In fact, within just three years, the company was valued at $1 billion, gaining the interest of cosmetics brand Coty, who purchased 20% of the company for an incredible $200 million.
ShoeDazzle
One of Kim’s first successful business ventures takes us all the way back to 2009 when she formulated an online fashion service that offered subscription options for shoes, jewelry, and premium fashion branded bags.
By 2013, the service had over 10 million subscribers, attracting the attention of competitor company JustFab, who purchased ShoeDazzle that very same year.
Kim Kardashian Eau De Parfum
Kim’s first perfume was rebranded from ‘Dashing’ to ‘Kim Kardashian Eau De Parfum’, and its popularity set the tone for her innovative approach to developing branded scents that continued to grow in popularity over the years.
A creative and intoxicating combination of sandalwood, gardenia, and jasmine helped to formulate a powerful scent that gained huge momentum, leading to further success for the Kardashian business brand.
Kimoji
Kim has never been shy to set a trend or take advantage of a creative business opportunity, and the Kimoji App is proof of this. Launched in 2015, the app contained a choice of 250 different GIFs and emojis to choose from and download.
With many of the GIFS and emojis being famous already due to the Kardashians’ reality show, the Kimoji App received over 9000 downloads per second. These emojis were later turned into merchandise, which sold frequently and brought even more income into this innovative business venture.